As part of the LEINN journey — the official bachelor's in Entrepreneurial Leadership and Innovation — Travelling U designed and delivered a six-week immersion in Seoul, our longest journey and a deep dive into one of Asia's most advanced economies.

Working in partnership with Mondragon Unibertsitatea and based at our Seoul Campus, located on Konkuk University, we ran it on the same team-based, project-driven model used across our journeys: training sessions, weekly team meetings, one-to-one project coaching, workshops and a steady rhythm of company and customer visits, rather than lectures.

Where other journeys explore emerging markets, Seoul places learners inside an established global tech ecosystem — building local contacts, opening business opportunities in Korea and sharing a co-living experience that turns cultural immersion into daily life.

The six weeks build from landing and ecosystem discovery to real market contact and a closing round of final team presentations. Learners leave Seoul with a tested project, a network across Asia, and a genuinely global mindset.